Client
Major Japanese chemical manufacturers and a well-known NGO(Joint project)
Summary
Investigation of requirements for products contributing to the elimination of nutritional deficiencies at the time of disasters, Organizing a method of securing profit, Considering the possibility of selling in the general market
Target Area
Eastern, Southern African countries, India, Other countries where natural disasters occur
Description
Domestic major chemical manufacturers collaborated with global NGOs to develop products aimed at nutritional support in areas where natural disasters occur frequently.In order to clarify requirements for the product, we collected practical examples and activities of other players such as the United Nations to get insight.Also, planned marketing policy in order to sell the same product as a regular beverage / disaster prevention article in the general consumer market.
